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WEBSITE MARKETING

Web Site Promotion, Who Needs It?
By: Will Scott
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    2007-04-22

    Table of Contents:
  • Web Site Promotion, Who Needs It?
  • On-page factors...
  • META Description...
  • Heading tags...
  • Given the potential...
  • So, for both...

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    Web Site Promotion, Who Needs It?


    (Page 1 of 6 )

    In short, YOU! So you've heard the term web site promotion and you're saying to yourself, "I have a website, should I be more proactive in promotion?"

    The answer to this question is yes. But of course, this leads to more questions:

    * What is website promotion? * Do I have to do it all myself? * What if I'm not selling anything, is web site promotion still important to me? * What are some of the more common techniques?
    In this installment we'll talk in depth about on-page factors and what you can do to increase your relevance with good site content.

    So, starting at the top, we'll try to explain some of this in non-technical terms:

    Q: What is website promotion?
    A: Website promotion is the combination of efforts which help you rank better against certain key phrases. In general, search engines will rank your web site on 2 major areas on-page factors, and off-page factors.

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