Permission Email Marketing Tips for Offline Small Business Owners - Make sure the...
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Make sure the offers you send them are, in fact, exclusive, and that you email V.I.P. Club members often enough, but not too often to become annoying (once or twice a month is usually a good interval).
Again, when you're collecting customer emails for the V.I.P. Club, make sure your customers know they're signing up to receive email offers from you.
These are just some ideas to get your permission email marketing subscriber list started. The best news here is that compiling a list is actually the toughest part of managing an email marketing campaign. As long as you're using an email marketing manager program that's specifically designed for small businesses like yours, the rest of the process is a breeze.
Creating a campaign involves little more than selecting a professionally-designed template, typing text and choosing a few good images. Your campaigns will be scheduled and sent automatically, so you'll never have to worry about being involved in that part.
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