Monkey Trap Marketing
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As a kid growing up in the bush in what’s now Zimbabwe, I was always fascinated by how the local tribesmen lived off the land.
I learned early on that monkeys are considered food, but of course are both hard to catch or kill with traditional weapons. When you are hungry, your mind works overtime and so they developed a simple but ingenious way to catch monkeys...
….Gourds are like small pumpkins, but have a hard woody skin. Traditionally they are used for carrying liquids like water or beer, but they also have another use; the monkey trap.
If you take a gourd and make a small hole in it, just big enough for a monkey to put his hand in and then remove the pulp inside, you have one of the most effective tools for catching monkeys. The local tribesmen do this, and then place a few peanuts or kernels of corn inside and finally they fasten the gourd to a tree or a peg.
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