Marketing Made Easy: Let Your Fingers Do the Talking - Here's the idea...
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Here's the idea. You write a few short articles each week -- or as many as you can churn out, the more the merrier -- and submit them either using a service or software you've purchased that serves this purpose. (Psst! Guess what? A service is a thousand times easier.)
You can select a category for your article, such as Business, Fashion, Marketing, etc. and then select subcategories that will pin your article to even more specific needs if you like. The benefit to categorizing your article is that it will show up in front of people who are looking for your product, service or website. If you write about Children's Fashions and you turn up in a newsletter about lawn care, people aren't going to read your article or click on your link.
The way you choose to submit your articles is also important. Software is an option, but I don't like it because it is quickly (some would argue immediately) outdated, clunky and hard to use. First you have to install it, then you have to figure out how each aspect of the program works, then you have to write your articles -- the fact is, most people aren't going to bother once they've got the thing installed.
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