How to Research Your Information Product
by Terri Seymour
Copyright 2001 Terri Seymour
After being an affiliate and selling other people's
products for what seems like an eternity, you are
finally ready to write your own information ebook.
The first step is going to be research. No matter
what your ebook is going to be teaching people, you
want to know exactly what kind of information they
are looking for and would be willing to pay for.
For instance, if you are writing an ebook that shows
how to budget and save your money, you want to find
out what problems and concerns people have and need
information on. Things like how to save money on
utilities, cutting your grocery bills, best ways to
invest and so on.
You want to be very organized in your research because
this is a very important process in developing your
product. If you follow these simple steps, you can
obtain all your information and turn it into a very
successful information product.
Step 1 - Gathering Information
In this step, you want to gather information and data
that will help you decide on the relevant content of
your ebook. There are several ways you can do this:
Discussion Lists: Ask questions to the members of all
the discussion groups that you are a member of. See what
concerns them in regard to the subject matter of your
ebook. With most of these groups the members are very
happy to help a fellow group member.
You can find all kinds of discussion lists here: http://www.topica.com http://www.yahoogroups.com
Ezine Subscribers: Write up a little survey and ask
your subscribers to fill it out and see what you come
up with. Of course, if you do not publish an ezine,
this will not work for you. ;-)
Message Boards: Visit message boards and again ask the
members what information they would like to have access
to and would possibly pay for. You can find boards of
all kinds here: http://www.ezboard.com/ http://www.delphi.com/dir-delphi/
Popular Ezines: Subscribe to and read some popular
ezines and see what information they are publishing.
Expand on it and provide a more in depth study in your
Surf the Internet: Find out everything possible that
you don't already know about your subject matter so you
can provide even more information for your readers.
I find a lot of my info here: http://www.excite.com http://www.google.com
Step 2 - Recording Information
As you receive or find pertinent information, you want
to be saving it on a floppy or CD and also in folders
in your email or on your desktop or wherever you would
prefer. This will help make your research easy to get
at and having a backup disc will provide insurance
against losing all your work.
Step 3 - Organizing Information
After you have gathered and recorded all of your
information, it is time to start organizing. Go over
all the data and group it together in separate files or
categories. For instance, if several people commented
on wanting to find information on how to make a weekly
budget and tips and tricks for sticking to that budget
you could categorize all this type of data as budget
Step 4 - Outlining Information
Once your data is all organized you can begin outlining
and separating into chapters. This is the beginning of
your ebook. Making an outline helps you organize and
develop your ebook by providing an easier way to format
all the information you have gathered. When you have
finished your outline, you can fill in each chapter
with all the details and content.
Example of an Outline:
What is a budget?
a) why do you need a budget
b) how can a budget help you
How to make a budget?
a) how to figure your expenses
b) how to figure your income
c) comparing income with expenses
Tips for sticking to your budget.
a) how not to impulse buy
b) allowing for fun & entertainment
What to do when you run short.
a) rearrange your budget for extra cash
b) trim the excess
Ways to save money.
a) saving on utility bills
b) cutting your grocery bill
c) having fun without spending a fortune
Where and how to invest your money.
a) safe investing
b) mutual funds
c) stock market
Hey, I think I have an ebook here! ;-)
Add as many categories and subcategories as necessary.
The more you organize the info, the easier it will be
to fill in the blanks. So, use what you are interested
in and know about, expand on it with some research and
you have the makings of a money-making ebook!
Terri Seymour owns and operates MyOwnEzine.com
Learn to publish and promote your own ezine. mailto:firstname.lastname@example.org
Complete list of her articles for reprint please email: mailto:email@example.com
Earn 50% with the MOE Affiliate Program http://www.myownezine.com/moesalespage.shtml
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