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WEBSITE MARKETING

How To Research Your Information product
By: Developer Shed
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    2004-02-16

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    How to Research Your Information Product
    by Terri Seymour


    Copyright 2001 Terri Seymour


    After being an affiliate and selling other people's
    products for what seems like an eternity, you are
    finally ready to write your own information ebook.
    The first step is going to be research. No matter
    what your ebook is going to be teaching people, you
    want to know exactly what kind of information they
    are looking for and would be willing to pay for.

    For instance, if you are writing an ebook that shows
    how to budget and save your money, you want to find
    out what problems and concerns people have and need
    information on. Things like how to save money on
    utilities, cutting your grocery bills, best ways to
    invest and so on.

    You want to be very organized in your research because
    this is a very important process in developing your
    product. If you follow these simple steps, you can
    obtain all your information and turn it into a very
    successful information product.


    Step 1 - Gathering Information

    In this step, you want to gather information and data
    that will help you decide on the relevant content of
    your ebook. There are several ways you can do this:

    Discussion Lists: Ask questions to the members of all
    the discussion groups that you are a member of. See what
    concerns them in regard to the subject matter of your
    ebook. With most of these groups the members are very
    happy to help a fellow group member.

    You can find all kinds of discussion lists here:
    http://www.topica.com
    http://www.yahoogroups.com

    Ezine Subscribers: Write up a little survey and ask
    your subscribers to fill it out and see what you come
    up with. Of course, if you do not publish an ezine,
    this will not work for you. ;-)

    Message Boards: Visit message boards and again ask the
    members what information they would like to have access
    to and would possibly pay for. You can find boards of
    all kinds here:
    http://www.ezboard.com/
    http://www.delphi.com/dir-delphi/

    Popular Ezines: Subscribe to and read some popular
    ezines and see what information they are publishing.
    Expand on it and provide a more in depth study in your
    ebook.

    Surf the Internet: Find out everything possible that
    you don't already know about your subject matter so you
    can provide even more information for your readers.
    I find a lot of my info here:
    http://www.excite.com
    http://www.google.com


    Step 2 - Recording Information

    As you receive or find pertinent information, you want
    to be saving it on a floppy or CD and also in folders
    in your email or on your desktop or wherever you would
    prefer. This will help make your research easy to get
    at and having a backup disc will provide insurance
    against losing all your work.


    Step 3 - Organizing Information

    After you have gathered and recorded all of your
    information, it is time to start organizing. Go over
    all the data and group it together in separate files or
    categories. For instance, if several people commented
    on wanting to find information on how to make a weekly
    budget and tips and tricks for sticking to that budget
    you could categorize all this type of data as budget
    keeping.


    Step 4 - Outlining Information

    Once your data is all organized you can begin outlining
    and separating into chapters. This is the beginning of
    your ebook. Making an outline helps you organize and
    develop your ebook by providing an easier way to format
    all the information you have gathered. When you have
    finished your outline, you can fill in each chapter
    with all the details and content.

    Example of an Outline:

    What is a budget?
    a) why do you need a budget
    b) how can a budget help you
    How to make a budget?
    a) how to figure your expenses
    b) how to figure your income
    c) comparing income with expenses
    Tips for sticking to your budget.
    a) how not to impulse buy
    b) allowing for fun & entertainment
    What to do when you run short.
    a) rearrange your budget for extra cash
    b) trim the excess
    Ways to save money.
    a) saving on utility bills
    b) cutting your grocery bill
    c) having fun without spending a fortune
    Where and how to invest your money.
    a) safe investing
    b) mutual funds
    c) stock market


    Hey, I think I have an ebook here! ;-)

    Add as many categories and subcategories as necessary.
    The more you organize the info, the easier it will be
    to fill in the blanks. So, use what you are interested
    in and know about, expand on it with some research and
    you have the makings of a money-making ebook!


    ******************
    Terri Seymour owns and operates MyOwnEzine.com
    Learn to publish and promote your own ezine.
    mailto:subscribe@myownezine.com
    Complete list of her articles for reprint please email:
    mailto:myownezine-index@getresponse.com
    Earn 50% with the MOE Affiliate Program
    http://www.myownezine.com/moesalespage.shtml

    *******************





    DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.

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