Have We Really Seen The Death Of Article Marketing? - The Proclaimed Death...
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The Proclaimed Death of Article Marketing as an Effective Promotion Tool
I have been hearing rumors for years of the death of article marketing as an effective marketing tool. Here are a couple samples:
* Dmitri Davydov proclaimed in June of 2007 that "'article marketing' has been long dead." (http://www.nichegeek.com/article_marketing_is_it_dead_yet) * In May of 2007, a few people in this forum thread declared that article marketing does not work, one of them just a little more vehemently than the rest (http://forums.digitalpoint.com/showthread.php?t=338394).
What I find somewhat funny and disconcerting at the same time is that most of the people making this proclamation actually admit that they have only tried article marketing with "one or two articles". In their wisdom, you should ignore people like me who have seen success with this promotion method, and you should follow their advice to abandon all hope for article marketing as a method for website promotion.
I have asked a few people to better define the status of article marketing:
1. Does article marketing not work? Or, 2. Did article marketing just not work for them?
The Nail in the Paid Links Coffin
On April 14th, 2007, the Google Guy (Matt Cutts) spoke out against paid links. A firestorm of complaints from webmasters followed Cutts' initial comments.
On June 12th, 2007, Cutts' original comments became official Google policy as shown here (http://googlewebmastercentral.blogspot.com/2007/06/more-ways-for-you-to-give-us-input.html)
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