Effective Marketing with Twitter - How Twitter Began
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You’re probably impressed with what Twitter has to offer. However, you probably want to know what it is, who created it, and how it was created. Twitter is an online social networking or real-time SMS (short messaging service) service. This tool enables you to send messages and read other tweets’ messages. The size of the text message can be up to 140 characters.
Twitter’s roots go back to a research and development project within a podcasting company, known as Oreo. A privately-funded startup company, Twitter started in March 2006 and was founded by Evan Williams, Biz Stone, and Jack Dorsey. It is located in San Francisco, California. Not only do entrepreneurs or small business owners use this service, but entertainers and politicians use it as well.
Twitter’s web application framework is built on Ruby on Rails. According to Twitter’s website, the engineers use Ruby on Rails because it enables them to work easily and fast. They have to modify and implement features several times a day.
Since Ruby on Rails provides the framework, engineers don’t have to create anything from scratch. This saves time, especially when they want to add simple objects, like an image or form. The developers designed both the website and user interface with Photoshop and Omnigraffle.
Twitter support various ways to receive feeds, including RSS, SMS, or other applications, such as Tweetie, TwitterMobile, Twitterrific, Twinkle, Twidget, and Facebook.
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