Donald Trump`s Marketing Secrets Revealed! - If these super...
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If these super-corporations benefit from cross-promotions,
doesn't it seem logical that your business can, too?
The biggest trend in high-end marketing today is film and TV
cross- promotions. Ever since E.T. gave Reese's Pieces a huge
boost, marketers have aggressively tried to get their products
'placed' in films and television shows.
Having a good product or service is NOT enough... although it's
certainly 'Job 1.' Quality and value bring your customers back
for more. But how the heck do they do how wonderful your stuff is
if they haven't even bought from you yet?
In order to make a sale, you need someone you can sell to. To
achieve that you need effective marketing systems to get these
people in your funnel in the first place.
Cross-promotion is the key.
Customers who are already 'sold' on the business your partnering
with become, essentially, pre-sold on you.
And cross-promotion allows you to expand your marketing reach
without spending any additional marketing dollars.
Can you imagine how much Burger King would have to pay for a 15-
second spot during 'The Apprentice.'
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