Community Marketing - Online
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Online - there are a few ways. One of my favorite is to find a community of my target market.
When I was wrestling, I used to spend hours every day in all the popular wrestling forums talking about wrestling with people all over the world!
All of the wrestlers were targeted onto one forum. Now, if you were selling a product to wrestlers, where would your target market be?
Yup - in that forum. Now the question is how can you mine those names out of the forum and get them onto your own lists?
Most forums and communities won't allow you to post blatant ads, but you can become part of their communities. Post useful messages, and use a "signature" file in each of your posts that gives people a free report or something else that would get someone to go to your website and fill out your autoresponder form.
Also - this IS the best place to network with people in your niche. The big list owners generally are in the forums posting messages. Become friends with them there, and do a joint venture with them later. :)
Learning to tap into online communities is very important. I know the power of them because this is how I started my online business AND how I start when I go into any niche.
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