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WEBSITE MARKETING

Achieving financial freedom with Network Marketing on The Internet - Part 7 - Time to design - Desig
By: Developer Shed
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    2004-05-15

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    Achieving financial freedom with Network Marketing on The Internet - Part 7 - Time to design - Design the layout of your web pages

    by Tasos Vasilopoulos

    Introduction
    This article makes part of a series of 20 articles.  The subject of this series is the creation and promotion of awebsite as a cost-effective method to establish a profitable home based businesson the Internet.
    In my previous article, “Achieving financial freedom with Network Marketingon The Internet – Part 6 - Design the structure of your website”, I havepresented to you important issues to take in consideration regarding thestructure of your website.
    In this article I will show you the way to design the layout of your webpagesproperly.

    Design the layout of your web pages

    The structure of the first version of your website does not need to becomplicated. It will comprise a home page, the links pages and the link exchangeprocedure page, as I have presented to you in Part – 6 – Design thestructure of your website. But, still you will need a way for a visitor tonavigate in your website from one page to another. You will need a menu in eachpage containing links to the most important pages of your website. So, each oneof your pages will contains at least two elements, the content and the menu.

    Consistency MUST be a virtue of your website. You must keep thelayout of all your pages the same. You must decide where the content will beplaced and where the menu will be placed. The options are not many. You canplace the menu above, below, in the right or in the left side of your content.

    You can see each one of these layouts in the examples below:

    1st example – The menu above the content

    Title of the web page
    Subtitle of the web page

    Menu

    Content

    2nd example – The menu below the content

    Title of the web page
    Subtitle of the web page

    Content

    Menu

    3rd example – The menu in the right side of the content

    Title of the web page
    Subtitle of the web page

    Content

    Menu

    4th example – The menu in the left side of the content

    Title of the web page
    Subtitle of the web page

    Menu

    Content

    As you may have noticed I haven’t mentioned anything about the title andthe subtitle of each one of the web pages in your website. These two elementshave also to do with the layout of your web pages and they must reside at thetop of each page.

    The truth is that you have only two options to choose from:

    - The menu below the content

    - The menu in the right side of thecontent

    And this constraint has to do with the optimization procedure of your webpage.

    Remember which are the elements Search Engines use to extract the theme of aweb page and measure the relevance of a web page regarding its theme?

    They examine mainly the “metatags” in the “header” section of the webpage and then they examine the first paragraphs in your web page starting fromthe top and moving from left to the right. It is much better for you searchengines to find text to examine than to find links in a menu, which lies abovethe content or in the left side of it.

    Both layouts are good.

    Here are two examples of these two layouts:

    First example – The menu below the content:

    Go to www.free-work-at-home-job.com.See where the menu has been placed (in the yellow line at the bottom part of thepage).

    Second example below – The menu in the right side of the content:

    Go to www.computer-work-at-home-job.com.You can easily spot the menu in the right side of the content.

    Remember to keep the consistency in the layout of your pages. If yourvisitors loose time to understand how to navigate in your website, they won’thave time to read the content.

    From the very first moment a visitor comes to your website, no matter the webpage he is entering from, you must train him to navigate himself easily throughyour web pages. Your website must look like a newspaper. He must understandquickly the layout of the web pages. Where is the menu placed, where is the linkto the home page. Where is the link to your email address, where is the content.And he must also understand that the layout is the same in all pages, so he canmove fast.

    --------------------------------

    Next article in the series “Achieving financial freedom with NetworkMarketing on The Internet”:
    Part 8 - Create your home page

    --------------------------------

    About the author:
    Tasos Vasilopoulos is a successful Network Marketer on the Internet as GroupLeader of SFI Marketing Group. His main method to promote his home business onthe Internet is websites properly optimized to obtain a good rank in thelistings of the major Search Engines.
    Get his ebook with an in depth analysis of all the steps of his method and findmore resources on proper domain registration, effective website design andsearch engines optimization in his website at
    http://www.netincome.gr
    You are free to use this article as long as you do not make any changes in itscontent, you keep all the links in it active and you include the informationabove about the author as it is.


    DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.

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