7 Ideas For Increasing Your Internet Marketing Presence
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Marketing online is a critical part of any marketing plan. Here are seven Internet-based marketing ideas you can integrate into your 2007 marketing plan:
Volunteer for Internet Interviews
Podcasts, Webcasts, blogs, RSS feeds and newsletters (ezines) are all venues for online interviews or discussions. You'll want to approach publishers who regularly conduct interviews with guests of your caliber, so finding opportunities will take some research. Do this by searching general search engines (such as google.com) or directories. Some directories to get you started: podcast.net (podcasts), ezinehub.com (ezines), syndic8.com (RSS feeds/blogs)
Approach Bloggers Interested in Your Type of Product
Send your product to bloggers as a gift. You are doing this to expose your product to influencers in your category by giving them an opportunity to try it free (not to bribe or beg them to mention the product). If the bloggers like it, they may give it a mention in their blogs. Note that this is a subtle Internet marketing technique. Choosing to mention (or not mention) your product should be solely up to them.
You can find and read blogs by searching blogging directories such as technorati.com.
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