5 Powerful Tips To Beat The Biggest Problem ALL Marketers Face - Price your merchandise...
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Price your merchandise at a fair value for the producer, the consumer and the marketer. Over pricing your products is a self defeating tactic because prospects learn to avoid your pitch and with over high pricing you invite competition to under cut your cost and price base.
Your sales literature and copy must be accurate and reflect the true benefits of your products and services. This does not mean you should be unduly modest, by all means make big claims, but make sure you can prove and demonstrate anything you promise.
Remember, in this context, any guarantee you give must be more solid than any Banks Vaults and worth as much as the contents of Fort Knox
Inject your personality into your contact with prospects.
People love to do business with people they know. Avoid doing things you feel uncomfortable with, but do tell people about yourself, your failures, your wins, your hopes and your fears. Be the human face of you business and build a sincere relationship with prospects.
Tip #3 - Communication
When you get past the initial contact, the next hurdle in building trust is communication with your prospects.
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