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5 More Ways to Increase Traffic to Your Online Store
By: Developer Shed
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    5 More Ways to Increase Traffic to Your Online Store
    by Scott J. Patterson

    In a previous article, I discussed 5 free ways to increase traffic to your
    online store. If you have not read it, you can see it here:

    If you're like most new website owners, you wonder how to bring potential
    customers to your site without spending lots of money on expensive
    advertising. In order to help you, I've compiled another list of five
    methods that I have used to drastically increase traffic to my own site. In
    addition, there are two websites listed under each tip that will help you
    get started implementing these suggestions.

    1. Win a web award: A number of webmasters give out awards to sites that go
    the "extra mile" when designing their store. In addition to prestige,
    winning an award can generate interest and traffic from the giving site. If
    you have a unique looking site, then you can be assured that a web award
    will bring a good deal of traffic. The two sites listed here are large
    directories of websites that give out awards: and

    2. Become part of a webring: Many webmasters join up with similar websites
    and create what is called a webring. By combining forces with other
    complementary sites, receive traffic from people who are already interested
    in your product or service. Each participating site is given a code that
    they place at the bottom of their webpage. Visitors navigate through the
    sites by following the buttons that are placed in the webring code. To find
    out more about webrings, check out the following sites:

    3. Write a press release: Writing a press release is an incredible way to
    boost your web traffic. Once written, press releases are sent to key
    contacts in the media business. By describing the unique aspect of your
    business, product, or service, you allow reporters or writers to give you
    free publicity that can bring in tons of traffic. To write a proper press
    release, check out this site: In
    addition, the following sites have a large database of contact information
    for all forms of media: and

    4. Banner Exchange: A good number of websites use banner exchanges as a way
    to get visible exposure on other sites. By exchanging banners with other
    websites, people see your unique banner without much competition from other
    businesses. In exchange, all you have to do is post the other webmaster's
    banner on your own site. Many services even allow you to rotate banners on
    multiple sites. Check out the following sites for a good starting point: and .

    5. Directory Listing: When the Internet first gained popularity, Yahoo
    became famous for having a well-organized directory. Although they now
    charge money for inclusion into their directory, it is still possible to
    find plenty of other highly visited directories. By having a listing on
    these sites, you can generate a steady amount of highly targeted traffic.
    The following are two of the more popular directories that offer free
    listings: and .

    By following these steps, you should see a dramatic increase in your web
    traffic. The key is to always think about website promotion--if you spend a
    little time each day following one of these steps, you will be rewarded with
    more visitors and hopefully more customers. Good luck, and happy

    P.S. Stay tuned for more free ways to increase traffic to your website!

    Scott Patterson is the owner and webmaster of, and To sign up for our 30 day course on how
    to promote your site for free, send a blank email to the following address: .

    Scott J. Patterson
    2 Country Lane
    Fair Haven, NJ 07704
    (732) 299-9237


    DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.

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