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30 Minutes Free Report Reveals The Arts Of Link Exchange!
By: Developer Shed
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    30 Minutes Free Report Reveals The Arts Of Link Exchange!
    by Dave Tan

    Dear Internet Friend,

    Greetings, I will cut to the chase - if you have founded
    this page that could only mean one want a
    proven web marketing technique that will attract more
    targetted web traffic to your web site and you want to do
    it all for FREE (no hidden charges, no fee, no affiliates).
    Who doesn't? :-)

    So what's Link Exchange anway?

    Link exchange is also known as reciprocal link exhange,
    link swap, link trade - you place my link information on
    your site and I will place yours on my site. It's like a
    barter/trade of exchanging links - you scratch my back,
    and I'll scratch yours...sounds familiar?

    The best thing about this form of web promotion is that it's
    literally FREE and is the most cost-effective way to improve
    your link popularity.

    Note: Link exchange will NOT boost your page rank...
    link popularity and page rank is two different stories.
    I will reveal two excellent tools to determine your link
    poularity and page rank later...

    Link exchange will NOT bring you an immediate surge or flood
    of web visitors rushing to your web site. It's more like a
    long term advertising, slowly building up the momentum by
    increasing your link popularity.

    Link exchange can also be thought of as a FREE form of
    quality advertising for your site. Imagine this, your link
    partner's visitor visit his/her page, couldn't find what
    he/she is looking for, click on the links page to search for
    more resources...and your site is included in the link page.
    What does this means for you? Exactly, FREE targetted
    visitors for your web site!

    WARNING: Exchanging links with unrelated web sites
    can be HARMFUL & DANGEROUS to both
    your site and even your business reputation!

    Oh, exchanging links is NOT risk-free? Well, it's risk-free
    or at least safe if you follow the guidelines below:

    Always find for Quality, Complementary, Matching,
    Related and above all Responsible & Ethical
    web site/webmaster as your link partner.

    NEVER, ever exchange links with web sites that
    contain porn, violent, racists, hatred materials.
    Period. Sites that encourage illegal, immoral,
    irresponsible, unethical activities or contents
    will ONLY give your customer a bad impression
    of your business or web site - use your own
    judgement here! :-)

    AVOID swapping links with the following kind web site:

    Web site that contains NO apparent content,
    web site that are so full of affiliate links
    that it make no sense at all!

    Web site with very poor presentation or
    unacceptable web design (apparently the
    webmaster doesn't care about his/her site,
    let alone your link?) Especially if the site
    don't have a clear naviagation system or way
    to the links page.

    In other words, you can't easily find
    the links page or your link simply
    because the webmaster tries to hide it
    from his/her visitors!

    Web site that do NOT categorize their links,
    especially if they have more than 50 links.
    Would you like to see your link buried
    deep within 50 or 100 non-categorized links?
    Never do the same thing to your link
    partners too! :-p

    Web site that appears to be a link farm or
    linking to one (including FFA - Free For
    ALL sites). Same as above, only difference
    is that such web site will link to almost
    any kind of web site (including but not
    limited to illegal and porn sites!),
    swapping links with such web site will
    do you more harm than good...
    avoid it at all costs!

    Web site that uses third party link exchange
    service to manage their links - you will
    notice this when you get a link back from them.

    If the link is NOT directly from the website
    you're exchanging links with, rather from a
    third party site (different domain), then
    delete his/her link IMMEDIATELY (okay this
    sounds a bit harsh, but do you really want to
    be penalized for linking to a link-farm?
    Besides, this is like cheating. Anyway, third
    party site uses script to verify your link...).
    You can always contact the webmaster....

    I have traded links with this kind of web
    site before, and frankly, I feel so cheated!
    (those links are not very valuable...) :-(

    Above all, web site that is under construction and
    even worse, always offline and unavailable, you know
    those scary 404 errors - page not found
    (your link will be offline too!)

    There are some web sites/webmasters that are really picky
    about which sites they will exchange links with. They will
    basically ONLY exchange links with site that meets a
    certain page rank...

    These web sites may or may not have a high page rank or
    link popularity...I will reveal two excellent tools
    that will expose their page rank and link popularity now. :-)

    How do you check a web site's
    Page Rank and Link Popularity?

    To know another web site's or your web site's page rank,
    just download this nifty Internet Explorer add-on:

    Google Toolbar:

    When you've installed it on your computer, the Google toolbar
    will reside nicely on top of your Interter Explorer browser.
    Be sure to enable page rank view.

    To view another web site's or your own web site's link popularity,
    you simply insert the to the appropriate URL right after the q=&url=

    Alexa's Link Popularity Checker:

    For example:

    Visit if you have any questions or
    simply want to know more about link popularity.

    Is Link Exchange difficult?
    Is writing a simple friendly email difficult?

    There are basically two ways to exchange links. Before
    you start exchanging links, make sure the web site meets
    all the neccesary requirements to be your potential link partner.

    More importantly, make sure the webmaster is interested in link
    exchange (Visit that particular web site and find the links page).

    Add your link and wait for reply...

    Usually there's a "add your link" or "submit your site" link.
    These are script that the webmaster written or installed to
    facilitate the process of link exchange.

    It's an easy way to exchange link, you just basically fill in
    your name, email address, link information, and the reciprocal
    URL. After you've submitted your link information, simply wait
    for the webmaster to reply your request.

    It usually takes around 1-2 days, but I've also experienced
    webmaster who takes more than a week (in some cases, two weeks!)
    to approve a simple link request...hmm, either they are simply
    too busy or don't care!

    A good rule of thumb is to allow up to a week (7 days) for a web
    site to reciprocate. If they do not reply within a week, you know
    what to do... :-)

    Email the webmaster personally...

    This approach to link exchange is far more better and effective
    (in my opinion) because it is more personal and genuine. It may
    sound a little bit of a hassle and in some cases difficult but
    heh, quality does come with a price!

    For those who don't know how to write a friendly email
    requesting link exchange, don't worry...I will give you a
    simple yet effective email template.

    Visit that particular web site, try to find the webmaster's
    name and jolt down what interest thing you find in his/her
    site and tell him/her that his/her site will be a great
    resource for your visitors.

    Hi Jimmy! <--If the webmaster's name is John, use John then :-)

    I've visited your site: and I really like it.
    Your site looks very professional and interesting.

    I think your site will a great resource for my visitors so I
    have included your link information on my site: <--Always Mention the
    reciprocal link

    Here's my site for you to review: <-Try to make life easier for your link
    partner :-)

    I have included my link information at the bottom of this message.
    If you're interested in exchanging links with my site, please send
    me an email including your link information and where you've
    placed my link - I will send you an email confirming I have posted
    your link.

    Well done on providing the web users with useful and quality
    information / services! I hope you will consider this reciprocal
    link exchange and I look forward to hearing from you soon.

    John <-Always mention your name, this is very important!

    P.S. If for any reaons you are not interested in exchanging
    links with me, please just reply me with the a simply no thanks
    or I'm not interested in link exchange. <-Including a simple and
    friendly "remove me" will make your offer look more professional
    and genuine.

    General Information:


    Title: Offers some products some services

    Description: We offer the best X products and Y services...

    There! It's as simple as that! I'm sure you can come up with
    a better or more creative email template! :-)

    As a golden rule, always mention who you are (your name -
    more personal), where (which web site) you are from and
    that you've included his/her link!

    Most webmasters are more inclined to include your link
    this way...Always make it easy for your potential link
    partner to find his/her link (provide the exact URL,
    which category, etc.) and use less than 60-70 characters
    per line - it will make the email easier for anyone to read.

    What if your potential link partner REJECT
    your link exchange request?

    Yes, it is quite possible but if your site meets all
    the neccesary requirements of a quality link partner,
    chances of your request been rejected is minimal.

    However, as I've mentioned before, they are some web sites
    that are ONLY interested in swapping links with web sites
    that has a certain page rank...If you really want to
    exchange links with these sites, you can always try it
    later when your site have a higher page rank.

    Where do you find potential link partners?

    Finding quality link partners is becoming quite a challenge,
    especially if you've traded more than 100-200 links. If you're
    looking for a quick and list of sites that accept reciprocal
    linking, here are some of the sites which I've used and
    would gladly recommend:

    Remember, always and ONLY exchange links with related
    web sites, that way your chances of getting reciprocated
    will greatly improved.

    Some final thoughts...

    One more thing before we wrap this up nice report...although
    link exchange is a free form of advertising and a great way
    to boost your link popularity, it does require some efforts
    and patience to maintain it - this is especially true when
    you have more than 50 links.

    You can save yourself a lot of confusion and trouble if you
    categorize your links neatly, this will also add some "appeal"
    for other webmasters to exchange links with you.

    That's all for this report, I hope you had a wonderful
    time reading it!

    Happy Linking,
    Dave Tan

    P.S. Please visit my site: today,
    browse my fine online eStore and check if there's any
    particular ebooks that can solve your marketing problems,
    all at special irresistible prices.

    P.S.S. If you're a webmaster who want to exchange links
    (if you're a reponsible and ethical webmaster), I will be
    more than happy to trade links with your website site. :-)

    Resource Box:
    Report by webmaster Dave Tan, .
    Providing you the best info ebooks for starting an online
    business, creating your own auction empire, increasing
    your web traffic & sales and publishing your own ebook.
    Subscribe today:
    DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware.

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