3 Marketing Myths that are Stopping you Succeed!
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These 3 marketing myths can cause you to lose sales if you base your marketing decisions on them.We’ve given you some marketing tips to blast each myth and boost your sales.
Myth 1: People buy a product at the cheapest price they can find.
That is not true - if it was then companies like Rolex and would not exist - Timex would have put them out of business a long time ago. Despite the ease of research that the internet affords - buyers are generally lazy and don't undertake full research. Even on eBay where it is far easier to check the relative prices of a product - people often buy a product at a higher price than they could. So what causes people to buy? These are called buying triggers - the most common are:
* Confidence in the seller
* A high perceived value
* Ease of purchase
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