12 Great Reasons to Know Your Target Market - You will better...
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2 – You will better able to decide how to market your product or services, if it’s going to be direct mail, newsletter, direct sales, cold calls etc.
3 – You will know what additional services that your potential prospective customers or clients will want and expect from you.
4 – You will know basically what your target customers are willing to pay.
5 – You will know what your target customers will expect in terms of quality.
6 – You will know where large groups of target customers are located so you can market directly to them.
7 – You will know who else is after your target customers business.
8 – Your customer will help you define your true market.
9 – It will identify where it’s possible to survive and prosper.
10 – When human needs aren’t being met, you’ll find a widening gap in the market and the key to opportunity.
11 – You will learn simple techniques that will help you gain insight into consumer behavior.
12 – It will be very important because you’ll be able to conceptualize your overall market.
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