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WEBSITE MARKETING

12 Great Reasons to Know Your Target Market
By: Greg Beverly
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    2005-09-13

    Table of Contents:
  • 12 Great Reasons to Know Your Target Market
  • You will better...
  • Does this mean...

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    12 Great Reasons to Know Your Target Market - You will better...


    (Page 2 of 3 )

    2 – You will better able to decide how to market your product or services, if it’s going to be direct mail, newsletter, direct sales, cold calls etc.

    3 – You will know what additional services that your potential prospective customers or clients will want and expect from you.

    4 – You will know basically what your target customers are willing to pay.

    5 – You will know what your target customers will expect in terms of quality.

    6 – You will know where large groups of target customers are located so you can market directly to them.

    7 – You will know who else is after your target customers business.

    8 – Your customer will help you define your true market.

    9 – It will identify where it’s possible to survive and prosper.

    10 – When human needs aren’t being met, you’ll find a widening gap in the market and the key to opportunity.

    11 – You will learn simple techniques that will help you gain insight into consumer behavior.

    12 – It will be very important because you’ll be able to conceptualize your overall market.

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