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WEBSITE MARKETING

10 Search Tips for Internet Marketers
By: Jase Dow
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    2005-04-20

    Table of Contents:
  • 10 Search Tips for Internet Marketers
  • How to make...
  • As a consequence...
  • How to make...
  • Every search engine...

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    2. How to make SERPs exclude a certain term?

    Use minus sign in front of search term you want to exclude. That is, type; +internet +marketing -blog . You'll see the web sites that include both internet and marketing but not blog. This applies all search engines.

    Going back to the starting point, the above two tips are still not sufficient to your purpose: getting information about "Internet Marketing Blog." Say, you wanted the exact phrase.

    3. How to make SERPs include the exact phrase?

    Use quotation mark. That is, type; "internet marketing blog". This applies all search engines. Many searchers know this tip and it's especially important for Internet marketers when they want to know how many competitors are out there.

    4. How to make SERPs show the pages that include search terms in the title?

    Type; intitle:"internet marketing blog" for Google and Teoma.

    Type;title:"internet marketing blog" for AltaVista, AllTheWeb and MSN.

    This tip is powerful if you want to write web content about your targeted keyword. The benefits are :

    * You'll know which web sites have the pages that compete you.

    * You'll find what are they doing in their pages.

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