What you need to know about content freshness - Content freshness not...
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Content freshness not only means change of content of a particular web page, but also the frequency of changes all over the web site
The presence of duplicate content. It negates the efforts at freshness
Most importantly, the change (addition) of incoming/ outgoing links; consideration on the aspects like where they come from, where they go to, what they have to say about you, and how believable they are
Conclusions
If you will spare some time to see beyond the complexities of content freshness, you will, for sure, realize that keeping your web site fresh is indeed very much worth the efforts. And you can go for content freshness of your web site, not necessarily by changing the existing content - but definitely by adding value to the end users. In short, content freshness is more about reliability, relevancy, and honesty.
About the Author:
Deepak Sharma is a Web Designer at BlueApple, a Web Design and Development Company with a well connected development infrastructure in India having a strong portfolio with global clientele and offering superior web services and solutions at competitive costs.
http://www.blueappleonline.com/web-design-advice/
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