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What Is The Color Of Your Website?
By: Shawn Davari
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    2007-08-31

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    What Is The Color Of Your Website?


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    What is the color of your website? Psychology behind the colors that can make or break your website’s success.

    Did you know that the values associated with colors can have a significant impact on your website’s success? And did you know that you can change your visitor’s feeling, mood and reaction by using different colors on your website?

    Some professional web designers do not realize the impact that a single color can have on their project when designing a website for their clients. In reality, the meaning of colors will send the first message of your website to your visitors. You don’t have to be a genius to find out why since it is obvious that the first thing they (visitors) see is the color of your site!

    I have studied one hundred visitors to evaluate their patience for uploading a web page. First, I tried a plain black background page and the average waiting time was up to 2.47 seconds. Then I tried a plain white background page and the average wait time for uploading the web page increased to 4.89 Seconds.

    The reason is just fear. People are afraid from black and darkness and they feel vulnerable when they see a plain black page. I won’t go in detail about this subject in this article but if you would like to know more you can always visit our site at http://www.websitedevelopmenttech.com and get more information about color psychology.

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