Using Free-Reprint Articles as a One-Way Link Back Strategy
(Page 1 of 8 )
Understanding the importance and challenge of getting inbound links. With the advent of Google*s Link Popularity algorithms, people began to aggressively hunt for the almighty inbound links.
It is hard to get links back to one*s site using freebie
strategies unless you want to spend your days posting comments
on guestbooks and setting up your own doorway pages on alternate
Google made this a bit tougher. Google started using a second
algorithm called PageRank. PageRank is a system that has been
designed with the intent of valuing the importance of a page in
the Link Popularity calculations. No longer does the sheer number
of links to a site matter. Instead, one must look at the quality
of the websites that link to their site.
This is the reason why posting comments on guestbooks barely gets
noticed. These are not quality links.
In this age of multiple domains on a single webserver, Google has
taken this into account too. If one has a hundred domains on the
same server, pointing back and forth to each other, this is of no
real value either as far as Google is concerned.
What is important to them is when sites that have been given a
PageRank of at least 4, and those sites point to another site
that does not reside on the same I.P. address or webserver. As
far as Google is concerned, this is usually another unrelated
person who is pointing to a valuable resource. That is why this
type of link has a better overall value to Google.
Anything else is looked upon as an attempt to skew the search
results without good cause.
More Website Content Articles
More By Jase Dow