Trade Leads Distribution With RSS
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Traders from around the globe come to Import-Export-Guide.com to post trade leads - their requirements for products they want to buy and details of the products they have to sell.New trade leads are added all the time and it's important that traders can easily and quickly find out what new requirements and product offers are posted.
Most traders are busy people with lots to do. Not really wanting to add to their burden of websites to visit, we decided it would be best to find a simple method of alerting our members about the latest trade leads.
RSS (Really Simple Syndication) was the perfect solution.
RSS is an XML format originally developed by Netscape as a way of aggregating or combining the headlines of various news-type sites for display on a portal site. It has been through a few versions, the most current being RSS 2.0 which we used on this project.
As well as being used by many news sites, the format is popular among the blogging community as it allows them to easily distribute the content of their blogs.
The advantages of using an RSS feed include:
It is simple to implement
The feed can be easily added to desktop or web-based readers
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