Top 7 characteristics of much sought-after website information content Lots - the larger the volume of (mostly free) content you have available the better chance you have that potential customers will bookmark your website and
visit your website again.
Unique - the 'more unique' your content the better chance you have that people will bookmark your website and visit it again - they can get your unique
content ONLY from you.
Free - the larger the volume of free content you have available, the better your potential customers can clearly see your ability to meet their needs.
Relevant - the more relevant your content is to a specific customer, the better the chance they will do business with you.
Practical - the more practically useful your contents is, the better the chance potential customers will do business with you. They need practical (how to) advice they can act on.
Quality - the higher the quality of your free content, the more you stand out from the competition. Free quality content is scarce.
Needs - the better you understand and address potential customers' specific needs the better ... for them and therefore potentially for you too ... ;)
When these characteristics are used in combination their powerful effects are multiplied, for example:
Websites that want to stand out from the crowd should provide lots of unique, free (but valueable), relevant, practical (how to), quality content focussed on the
customers'needs.
Warning ! - there is no correlation between the length of an article and its potential value to you and your business - especially when considering this article.
Think about it ... then ... act on it ...
-----------------------------------------------------------
Article by Alwyn Botha of http://www.leveragedsuccess.com/
Leveraged = your maximum, exponential Internet success Free weekly: Leveraged Internet Success Newsletter To subscribe mailto:subscribe@leveragedsuccess.com
| DISCLAIMER: The content provided in this article is not warranted or guaranteed by Developer Shed, Inc. The content provided is intended for entertainment and/or educational purposes in order to introduce to the reader key ideas, concepts, and/or product reviews. As such it is incumbent upon the reader to employ real-world tactics for security and implementation of best practices. We are not liable for any negative consequences that may result from implementing any information covered in our articles or tutorials. If this is a hardware review, it is not recommended to open and/or modify your hardware. |
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