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Tips For Maximum Adsense Content Relevancy
By: Jean-Philippe Schoeffel
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    2006-12-02

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    Tips For Maximum Adsense Content Relevancy


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    One of the most essential aspects of getting the most out of your involvement with Google’s Adsense program is to be certain that Google serves up the most relevant ads possible on your site.The concept is easy to grasp--visitors travel to your sites in search of certain content on their topic of interest. If they see advertisements directly related to those content desires, they are far more likely to click on the ads than if they encounter only tangentially related material or, in a worst case scenario, ads that are not even related to their interests. As such, it is in your best interests to make sure your site displays relevant ads. Here are few tips for improving your content relevancy to produce more accurately targeted contextual advertising from Adsense.

    FIRST THINGS FIRST. Before you even begin to use Adsense as a monetization tool, make sure there are relevant ads for your site or pages. In most cases, you will have determined this long before you even embarked on site design or content development. However, if you are thinking of adding Adsense to an existing site built with other monetization strategies originally in mind, you may not have bothered checking to see if other advertisers were going after that particular market.

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