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WEBSITE CONTENT

The Truth About Traffic
By: Jase Dow
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    2005-04-17

    Table of Contents:
  • The Truth About Traffic
  • Let's say you...
  • That's one of...

  • Rate this Article: Poor Best 
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    The Truth About Traffic - Let's say you...


    (Page 2 of 3 )

    Let's say you publish an email newsletter on gardening,
    and in your newsletter you promote some related
    affiliate products and earn affiliate commissions. That
    means the more subscribers you get on your newsletter,
    the more money you make.

    So suppose you have a webpage that promotes your
    newsletter. If you set up a second version of that
    webpage (say, with a different headline) and you run a
    split-test between those 2 pages, one of those pages
    will get more people to join your newsletter. (Which
    means, it'll make you more money.)

    But in order to get statistically valid results, you
    need to have about 50 to 100 "actions" (meaning, 50 to
    100 people opting in) to make your test results valid.

    So as you can imagine, if you have a lot of traffic,
    you can get that result very quickly (like, in an hour
    or so).

    But if you're only getting 5 to 10 visitors a day, it
    would take you weeks, even months, to get the same
    results.


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