The Seven Characteristics of Incredibly Successful Web Sites - It has fast...
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2. It has fast loading web pages.
If your web site loads slowly, your prospective clients may not be willing to wait and may never come back to your site. Web surfers are extremely impatient.
Remember that not everyone is using cable or DSL.
There are still a lot of people out there using 28.8K, 33.6K, or 56.6K modems. Just look at how many people are using AOLís dial-up service - 35 million members!
Unless you donít want to do business with those 35 million people, donít overload your web site with fancy graphics that are slow to load. Get out a timer and stare at your screen for 10 seconds.
It seems like forever, doesnít it?
How long does it take for your home page to load? What can you do to make it load faster? Bottom line: You cannot have a home page that loads too fast.
3. It includes an opt-in email list.
Do this as quickly as possible.
From your home page, give your visitors a good reason to give you their email addresses. Offer them a free report, a free sample, a free newsletter, or free information updates.
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