Spring Clean Your Website
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Is your website delivering? With spring just around the corner it's as good a time as any to dust off your website and give it a spring clean.Carry out regular audits, every six months or so, to work out if your website is meeting your objectives. If not, do something about it - your site could be losing you money.
Do you need a website?
If your target market has access to the internet and is likely to go online to find information on your company or what you do then yes, you would benefit from having a website.
What does your website need to do?
- find new customers or markets?
- communicate with current customers?
- be a source of information?
- sell your products/services, i.e. be an online shop?
Having a clear idea of what your website needs to achieve will mean you have a strong website and one that is far more likely to deliver what you want it to.
Who are you aiming your website at?
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