So You Want To Have A Website - I think I...
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I think I am ready!
Not yet, it is important to set up professional e-mail addresses. If you have picked a good internet hosting company you should be able to have your e-mails set up – or set them up yourself. It is totally unprofessional for a business to use a free internet e-mail such as AOL or yahoo. You want your business to look legitimate and credibility is of utmost important especially when your business is internet based.
Example:My email is pamela@artistdesign.com that is much more impressive than pamela@yahoo.com . When ever I get an email from a business that has a generic address I get the impression they are not very internet savvy.
Ready Set Go!
Marketing
This is where the action takes place. If you just build your website and park it in cyberspace what do you think will happen? NOTHING…
I can’t tell you how many times I have heard, “I have a website but it hasn’t helped my business at all!” Well what would happen if you rented a store filled it with beautiful object for people to buy and just set there? NOTHING…
The same is true for the internet. You must market your website. Traditional marketing is great – add internet marketing and you have a recipe for great success. There is much more to marketing your site than putting the proper key words and sending your site to search engines.
Make sure your URL is on every piece of marketing material you have IE: business cards, ads, banners, flyers, brochures etc.
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