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Publishing E-zines via RSS
By: Rok Hrastnik
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    2005-09-29

    Table of Contents:
  • Publishing E-zines via RSS
  • Using RSS to...
  • Subscribers download these...
  • In this case...
  • The publisher then...
  • Keep in mind...

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    Publishing E-zines via RSS - In this case...


    (Page 4 of 6 )

    In this case, the summary in the feed simply notifies the reader of new full-text content being made available and pulls him to click-through to the full-text article on the website. Alternatively, the publisher could also provide full-text content of the story in the feed.

    --> As soon as the publisher updates the RSS feed with the new story, the subscriber can retrieve it and read its content. The feed content is immediately available to the subscriber, without having to face any spam filters on the way.

    All of this might sound complicated, but it really is not. Let's now take a look at the process from the e-zine publishing point of view.

    C) THE PROCESS: RSS E-ZINE DELIVERY

    --> The publisher creates an RSS feed intended to specifically notify subscribers of new e-zine issues and promotes it on the website. The feed should be promoted directly below the e-mail subscription box, serving simply as an alternative to e-mail delivery. Visitors have the choice of subscribing either via e-mail or RSS.

    --> The publisher now takes the HTML document he already prepared for the e-mail version of the e-zine, and puts it online like any other webpage. What you basically need to do is practically take the same presentation and format that you already prepared for the e-mail e-zine and place it online for anyone to see.

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