Polls, Contests and Site Giveaways: Add More, Without Doing More Work

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Web 2.0 is here, and it’s exploding all over the Internet. Streaming video, news feeds and online forums can fill your site with rich content that will help you draw in lots of new traffic. But don’t discount the tried-and-true traffic-driving methods of the past. This article will review some of these quick and easy additions that will encourage your visitors to return.

Want to increase your page rankings, tempt new visitors and keep them coming back for more? Learn how to round out your pages with polls, contests and site giveaways. Sometimes, it's the little extras that make a very big difference.

Adding Extras

A single poll doesn't add a great deal of content -- maybe twenty-five words, if you're lucky. Isn't this a good way to take up a lot of space without really adding any traffic-driving text? And sponsoring a contest -- doesn't that just mean you have to give something away? Why would any web site want to do any of that?

Online polls are actually very popular, and the mere presence of polls can help boost your page rankings with the major search engines. Visitors like to interact with the sites they visit. Online polls give you a great way to make this direct interaction easy for those who visit your pages. Polls also give you a way to learn what your visitors think and what they want -- and that's invaluable information for any site master.

Sponsoring contests and free giveaways may not boost your search engine rankings, but they will entice traffic to take a look at your site. Visitors are already surfing your pages; giving them an extra incentive and the promise of a reward will keep them coming back for more and entice them to tell their friends about your site. Word of mouth is one of the oldest and most efficient means of marketing, and there's nothing like a grand prize to get people talking.

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