Let`s not overdo graphics or content - This mantra does...
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This mantra does not think over the possibility of speeding up the download time to a reasonable extent. This mantra is also silent on the fact wherein using graphics and animations can not be done away because the nature of business necessitates it. For example, web site dealing with kids, cartoons, comic strips, games and such interactive sites.
Is Good web design in the graphics? Definitely not. It transcends it
One can not dismiss the significance of color, graphics, animations, sound etc. in a good web design. The obsession of the pundits of this notion with design aspects come to the fore when unwarranted design becomes an issue with the usability of the web site. Web sites can not afford to have the distinction of being an art museum unless it actually is.
If the design of your site happens to be incompatible with the grand design or intent of your business, there is no point flaunting it around.
The graphics or animations on your site must have its informative, contextual and most importantly, business value. It hardly needs mention here that the usability of your site and the profitability of the business you are into can never in inverse proportions. The design pleasantries on your site should not result into the shocking surprises for your business.
Therefore, it will be not in the fitness of thing to assume this catchy phrase to be all-comprehensive and universally pervading. Good web design apart, other web tools and techniques still hold good which can give a new lease of life to your site and your business as well. But you have to give a thought or two on the optimal combination of such web components.
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