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WEBSITE CONTENT

Internet Marketing Solution – Content, Content, Content
By: Jase Dow
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    2005-03-07

    Table of Contents:
  • Internet Marketing Solution – Content, Content, Content
  • So, you might...
  • If not, however...

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    Internet Marketing Solution – Content, Content, Content - So, you might...


    (Page 2 of 3 )

    So, you might be asking; how is content done correctly? Good content involves a number of articles that are fresh, unique and provide information that is of value to your targeted audience. It needs to be updated regularly and should be professionally written. That means no typos, no grammar and spelling mistakes. For this Internet marketing solution to be successful, your site’s content should also be easy to read and laid out in a way that allows important information to ‘leap’ off the page. Oh, and as if that’s not enough; you need to know which keywords to place in your content articles and where to place them. That all sounds easy enough, right?

    There are a number of ways you can obtain content for your website. Some people try the good old cut and paste method of ‘borrowing’ information from other sites; however this can get you in trouble for a couple of reasons. First, that information is probably copyrighted and if you’re caught you’ll end up in major trouble. Second, one of the rules of good content is that should be original and unique. That means your target audience does not want to see the same information on your site that they just viewed on another site.

    Free content is available through a number of means on the Internet, but again; you’re back to trying to get original content. If you jumped at the chance for free web content, how many other people do you think did as well? If you are personally able to write in a professional, coherent and interesting manner, then this may be a good Internet marketing solution.

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