How Contests Contribute to Your Site
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There are few things in this life that can match the special feeling you get when you reach your hand into a pair of jeans…and unexpectedly pull out a twenty-dollar bill. Or the sensation that comes with samples, door prizes and gift bags. Everyone loves getting free stuff. For Webmasters, this basic rule of human nature can lead to a great marketing campaign. Learn how contests contribute to your site.
We’ve all been to events where a glittering, gleaming, brand-new car awaits a prizewinner, to basketball games where one lucky fan get to try for a half-court shot. There’s something elementally exciting about the prospect of winning a prize -- and the bigger, the better. A big prize is also a big expense…but giveaways aren’t just about paying out. Contests can actually contribute to your pages. Find out how giveaways can give you, and your site, so much more.
What Creates a Contest?
All contests, whether they offer big or small prizes, contain the same elements. Once you learn how to master these basic elements, you can create an attention-getting contest no matter what you happen to be giving away. In every contest, whether one prize or several prizes are offered, there is always something more that’s being given to the participants: the thrill of expectation, the excitement of anticipation, the wonderful rush of hope that anything is possible.
It’s heady stuff, and it makes for a great addition to any Web site. Find out what creates a contest, and find out how it all contributes to the overall good of your online pages.
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