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WEBSITE CONTENT

Five Reasons Why Good Content Is The Heart Of Every Site
By: Joel Osborne
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    2006-10-08

    Table of Contents:
  • Five Reasons Why Good Content Is The Heart Of Every Site
  • The Internet is...
  • Good content will...

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    Five Reasons Why Good Content Is The Heart Of Every Site - The Internet is...


    (Page 2 of 3 )

    The Internet is called the information superhighway for a good reason. Information is what drives the World Wide Web, and being able to cater to this need would assure a generous volume of activity for your website.

    2.Good content makes it easier for you to position your keywords. Keywords, of course, are what the search engine spiders will look for once a relevant query is made. The more keywords you have in your site, the better its chances are of prominently appearing in the search results. But in recent years, search engine robots have become more “intelligent.” They have learned how to distinguish between good content and a mere hodgepodge of words and phrases. If your content is junk, search engines would penalize you by assigning a lower page rank (PR) for your site.

    3.Good content would help you a lot in branding yourself as well as your online business. Branding is a marketing tool that would aid you and your business in being associated with your particular area of operation. By speaking knowledgeably about particular topics through the substance of your website, you will be branding yourself as an expert in the field. Consequently, you will also be branding your business as a credible and reliable provider of goods or services relevant to the subject of your site.

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