Eight Steps to Writing an Outstanding Podcast - Think ahead for...
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4. Think ahead for interviews. If you want to include an interview in your podcast, it's a good idea to plan ahead. Make a list of questions you want to ask for sure, but remember that sometimes the best sound bites happen off-the-cuff. Feel comfortable enough with your interviewee to ask follow-up questions and allow the conversation to travel somewhere more interesting if the opportunity arises.
5. Use simple sentences and language. Keep the tone natural and conversational, as if you are speaking with a listener face-to-face-just as you would for any business writing. Toss any words that would send someone reaching for the dictionary; likewise, avoid long sub-clauses and complex syntax (these things only bury the point). Just because your sentences are short and clear does not mean your language has to be dry. Do not be afraid to use sensory descriptions to put your listener right in the heart of the action.
6. Keep it succinct. The length of your podcast depends on your subject and audience-but no matter how much information you feel is absolutely crucial to your point, listeners will lose interest if it drags. No footnotes or unnecessary diversions here; just the facts, ma'am.
7. Do a practice run. This is especially important if you're working from a basic outline. Read the script for a friend or family member for their (honest!) feedback, or record yourself once and listen to it. Be on the lookout for awkward pauses, confusing sections, and stumbling points. Make notes and do another few run-throughs with the changes incorporated.
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