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WEBSITE CONTENT

Content Layering :: Using Site Architecture To Improve SEO
By: Rob Sullivan
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    2006-07-31

    Table of Contents:
  • Content Layering :: Using Site Architecture To Improve SEO
  • This is a...
  • The reason I...
  • Then, with some...
  • This type of...

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    (Page 4 of 5 )

    Then, with some good strategic interlinking you will be able to even further promote the broad areas of your site by linking all your internal pages to the pages above it.

    While I'm not entirely dismissing the layered content theory presented above, I am saying consider your situation. If your site is a smaller site, by all means use the layered content approach. If it's larger then use the sub-domain approach.

    Also remember that there could be multiple ways to organize the same content.

    For example, in addition to organizing your sub-domains or sub-folders by color in the widget example, also consider organizing them by features. This way, a chosen widget could be linked to from multiple related categories.

    Not only that but you've now bulked up your site with a bunch of additional pages. These new pages are required to help create the sub-domains and navigation required to drive visitors to the individual widget pages.

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