Business: Deliver Information Safely
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Businesses that are not using feeds today, as part of their marketing and advertising plans, will soon do so, or should thinking of implementing them soon.Although this is a fairly new communications tool it is growing rapidly. The reason is that the information gatherer, consumers, etc., are or will be using readers to view information. The main reason is that information can be viewed with No Spam, No Junk Mail and No Viruses threats.
Don't worry, if you think you are behind the times, because you are not. People are just starting to get wind of the "Feeds Method" of gathering information. But if you prepare now, there's a good chance you may be well ahead of your competition.
The good news is that feeds are good for any size business, even if you don't have a web site. Companies such as ours provides for any size business, online or offline, big or small, to get their information to their customers safely.
The big reason feeds are becoming so popular is that there is no transfer of information to the user's computer. Unlike e-mail there is no data sent to the user's hard drive. The user cannot be spammed or sent junk mail or download a virus using a feeds reader. The feeds reader user, your customers etc., controls the information they view.
Business finds it exciting because people will use the feeds reader to gather information and stay updated on products, services and information they have an interest in.
Some businesses that have been using mailing lists, have been frustrated in the last couple of years with the increase of spam and junk mail filters. Many of their customers simple do not receive or read the messages sent because the filters read the mail as Spam or Junk Mail and most times deleted.
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