Battling Internet ADD: Ten Tips for Writing for the Web - Tighten it up...
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10. Tighten it up
When I was in grade school, my newspaper editor father reviewed my papers for me. He never understood why I cried when my three-page report on Chile became a two-paragraph brief under the machete slash of his red pencil. But he was right. I didn't need that word. I didn't need that paragraph. I had said the same thing on the previous page. I did need to revise and rewrite and cut and cut some more. I did, and I still do, and so do you. Writer, edit thyself.
David Beveridge is the Managing Director of Brook Group ( http://www.brookgroup.com ), a Web development firm near Washington, DC. More articles by this author can be found at http://www.brookgroup.com/resources and http://www.usabilityandbranding.com .
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