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WEBSITE CONTENT

Are Your Articles High-Quality?
By: Wendy Betterini
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    2006-10-08

    Table of Contents:
  • Are Your Articles High-Quality?
  • Proper spelling and...
  • What is the...
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    Are Your Articles High-Quality? - What is the...


    (Page 3 of 4 )

    What is the focus of your article? - some articles I've read started with one topic and then quickly meandered onto other unrelated topics, never answering the question or solving the problem posed at the beginning of the article. They more closely resembled long, rambling opinion pieces. While those certainly have their uses, most web publishers are looking for an article that helps their readers solve a problem or learn something new. The best way to do this with your articles is to keep it simple. Start by asking a question or posing a problem, and then provide the answer. Don't veer off onto other subjects in that same article (unless it is a piece that touches on several interconnected topics, in which case you can use bullet points to define them).

    Use a clear author bio - another article I read recently used no author bio. It simply listed the author name and website address. Put a little more thought into it than that. When I enjoy an article, I want to know something about the author, and what their website has to offer me. I won't click through to the author's website unless something compels me to do so. Tell the readers a little something about yourself. What is your experience and expertise? What does your website have to offer? Why should they click on your link? At the same time, don't make your bio too long, either. You don't have to give your entire life story, just a quick overview of who you are and what you do.

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