5 Website Design Tips to Make Your Site More Attractive - The easier it...
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The easier it is to read your copy, the more effective it will be. If you use inappropriate colors that make your copy difficult to read, few people will bother reading it, and if no one reads your copy how are you going to make sales?
#4. Don't Overuse Pop-ups
What's a pop-up? It's a window -- usually a small window -- that is opened when you click on a link and open or close a window. Unfortunately many webmasters go overboard with pop-ups which only results in annoying visitors.
They think if a pop-up appears and asks to order each time a visitor closes a window, he's more likely to make a purchase... but they're completely wrong. Not only will they not make any sales, but they'll also lose a potential customer forever.
Don't get me wrong! Using pop-ups can be an effective way to get a higher response to your offer. What I'm saying is that you shouldn't overuse and abuse them. They're good marketing tools if you use them wisely.
Pop-ups are best used to offer something of high value to your site visitors... something that you know they're very interested in. Make an offer that they can't resist!
#5. Remember Your Purpose
Why are you creating your website? Do you want to sell your products and services? What do you expect from your site? Decide on your purpose before you start designing your site. This is extremely important.
Each part of your website should lead to your purpose. All the links, graphics, titles, and the colors you choose should lead to what you want from your site.
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