Website Content

  Homes arrow Website Content arrow 10 Deadly Website Mistakes Made by Service Bu...
 Webmaster Tools
 
Base64 Encoding 
Browser Settings 
CSS Coder 
CSS Navigation Menu 
Datetime Converter 
DHTML Tooltip 
Dig Utility 
DNS Utility 
Dropdown Menu 
Fetch Content 
Fetch Header 
Floating Layer 
htaccess Generator 
HTML to PHP 
HTML Encoder 
HTML Entities 
IP Convert 
Meta Tags 
Password Encryption
 
Password Strength
 
Pattern Extractor 
Ping Utility 
Pop-Up Window 
Regex Extractor 
Regex Match 
Scrollbar Color 
Source Viewer 
Syntax Highlighting 
URL Encoding 
Web Safe Colors 
Forums Sitemap 
Weekly Newsletter
 
Developer Updates  
Free Website Content 
 RSS  Articles
 RSS  Forums
 RSS  All Feeds
Write For Us 
Contact Us 
Site Map 
Privacy Policy 
Support 
 USERNAME
 
 PASSWORD
 
 
  >>> SIGN UP!  
  Lost Password? 
WEBSITE CONTENT

10 Deadly Website Mistakes Made by Service Business Owners, Part 2
By: Donna Gunter
  • Search For More Articles!
  • Disclaimer
  • Author Terms
  • Rating:  stars stars stars stars stars / 0
    2006-04-23

    Table of Contents:
  • 10 Deadly Website Mistakes Made by Service Business Owners, Part 2
  • However, what I...
  • No testimonials or...

  • Rate this Article: Poor Best 
      ADD THIS ARTICLE TO:
      Del.ici.ous Digg
      Blink Simpy
      Google Spurl
      Y! MyWeb Furl
    Email Me Similar Content When Posted
    Add Developer Shed Article Feed To Your Site
    Email Article To Friend
    Print Version Of Article
    PDF Version Of Article
     
     

    SEARCH DEV MECHANIC

    TOOLS YOU CAN USE

    advertisement

    10 Deadly Website Mistakes Made by Service Business Owners, Part 2


    (Page 1 of 3 )

    Websites of service companies seem to make some common website mistakes over and over again.Part of the function of your website is to establish a relationship with potential clients and get them into your marketing funnel. Previously, I listed the first 5 deadly website mistakes most often made by service business owners. Here are the last 5:

    6. Hidden prominent benefit or feature that makes your company unique. When I'm doing online research for a particular product or service, I want to know right away what makes any company unique or different from their competition. Several months ago I was speaking with the owner of a fencing company and was confused about why people would buy fencing online and have it shipped, as the shipping cost would negate any savings they might realize on the product over buying it locally. I learned this company offered free shipping on purchases of $2500. I replied, "That's great, but how would I know that?" The offer was buried in an internal page of the site. I encouraged the company to put the offer in a prominent place on the home page so that prospective clients would immediately know the unique feature of doing business with this company.

    7. Creation of a website that looks like every other business website in your industry. Sometimes I cringe when I go to the website of a web design company that serves a niche market, like dentists, for example. When I look at the company's website portfolio, every single website looks virtually the same, except for color variation or changing the graphic on the home page. Granted, if I'm seeking a dentist in Houston, there's little chance I would stumble across a dentist in Dallas with a similar website.

    More Website Content Articles
    More By Jase Dow

       

    WEBSITE CONTENT ARTICLES

    - Words of Wisdom from SEO Chat Forums
    - Three Ways to Approach Content Differently
    - Thinking Beyond the Sale
    - Don`t Use Article Spinning Software
    - Give Customers the Gift of Convenience
    - Target Your Content for SEO
    - You Need Likes as Well as Links
    - Double Check These Before Going Live
    - Liven Up Your Blog with Video Content
    - Get Your Spelling and Punctuation Right
    - Improve Your Site`s Grammar
    - Content Marketing Checklist
    - Keep Traffic on Your Web Pages
    - Use a List to Increase Traffic
    - Write With a Purpose

    Developer Shed Affiliates

     



    © 2003-2018 by Developer Shed. All rights reserved. DS Cluster - Follow our Sitemap