Pixel Advertising Is Hot But Will It Last?
(Page 1 of 3 )
Introduction: Pixel advertising is a form of promotion in which an ad is placed on a web site using tiny dots otherwise known as pixels, usually with size in the range of 100 pixels and higher.The pixel ad image normally links to the advertiser's product, service or web site.
The leading pixel ad site today is the milliondollarhomepage, selling ads at one dollar a pixel. Other web sites offer pixel ads from one dollar to a penny. A few sites offer pixel ads for free, a kind of promotion from the looks of it.
Origin:
Some people have the mistaken notion that pixel advertising came about middle of 2005. Actually, there have been two instances that pixel advertising appeared online.
The first advent of pixel advertising came on April 12, 2004, when a "one pixel ad" campaign appeared on eBay. The winning bidder would then have a chance to display an ad on the front page of cockeyed.com for 21 days, using a one pixel ad placed at the top of the home page. Nothing was heard about pixel ad from that point on.
The second advent came in August 26, 2005, when an enterprising UK student named Alex Tew deployed his milliondollarhomepage on the web. Since then, pixel ad sites have been sprouting on the Net, to the tune of 8 web sites a day. There are now more than 500 web sites selling pixel ads on the web.
Next: Has pixel advertising... >>
More Website Advertising Articles
More By Jase Dow
