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A Guide to Using Chitika`s AdPro Service
By: KC Morgan
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    Table of Contents:
  • A Guide to Using Chitika`s AdPro Service
  • Who is Chitika?
  • Chitika Publishers
  • How Much Traffic is Enough Traffic?

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    A Guide to Using Chitika`s AdPro Service - Who is Chitika?

    (Page 2 of 4 )

    Founded in 2003, Chitika is quickly growing into a powerful presence on the Web. In April, the site saw more than 150,000 visitors from the United States alone. Thatís a lot of hits. Chitika earns money by creating the ads you display on your pages. You keep the revenue these ads generate, sure, but Chitika keeps the revenue they earn from creating and finding placement for these ads. According to one estimate, the company currently has six employees and estimated annual sales of $520,000.

    When signing up for Chitika, you will be entering into a contractual agreement. Be sure you understand all of the terms of this agreement, including those involving click fraud. Clicking on your own ads to boost revenue is illegal, and could get you into trouble with Chitika.

    Chitika Ads

    When you apply to join Chitika and gain approval as a publisher of Internet content, you will receive a code to place on your content-rich pages. Once this code is in place and your pages are live on the net, your site will then be open to text- or image-based Chitika ads. The text version looks exactly like this:

    These banners will generally appear above or below content, or both (you get to decide). Youíll notice the ad has a link to the advertiser, but that it also has one to the Chitika homepage. All AdPro ads will have this link, which is required as part of your contract. Do not change your Chitika codes for any reason, and do not remove the Chitika link under any circumstances.

    Unlike Google AdSense, you have little control over your Chitika ads. Where Google AdSense allows you to choose details like the size of ads and the color scheme, Chitika offers the above mid-sized banner in standard white. The unobtrusive colors are designed to blend in with any siteís background, creating a small but noticeable addition to the existing text. You do want your traffic to see your Chitika banners and to click on them, as this helps you earn income.

    Earning income is what itís all about, right? To use Chitika AdPro, you must first learn how to become a Chitika publisher. This is what the site calls members of the AdPro service.

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