Your Web Hosting Company - Are You Just a Number?
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By now I'm sure you know how important your choice of web hosting company is to your business.But just in case you don't, let's review. At first glance, cheap web hosting may seem like a pretty good deal. Who doesn't want to save money? However, there are some areas in which you, as an online business owner, just can't afford to cut corners. Would you put water in the gas tank of your car just to save money? Choose a cheap web hosting company and you are doing exactly that. While you can cut corners in other areas of your business, your web hosting company is not where you want to do this, if only for one simple reason: with free or cheap web hosting companies, you are little more than a number, just another website.
Let's take a look at how cheap or free web hosting companies make their money and how they do business. First, how can they offer such cheap prices? Or even free web hosting? There is only one answer: volume. They host thousands of websites, some smaller, some larger than yours. Do you think that in hosting thousands of websites, they can give you the personalized service that you deserve? Let me answer that one for you: they simply cannot. Why? Because the number of sites hosted, coupled with the low pricing simply makes it an infeasible business practice. Practically speaking, from a business standpoint, they cannot do this. It would not make sense to their bottom line. Second, large web hosting companies generally run lean and mean. That is, in business 101, they do more with less. They are not going to provide more people to service more customers when they can do the same job with less. Granted, customer service will suffer. But to them, this is a tradeoff that they make up for with volume.
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