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WEB DEVELOPMENT

Why should you care about return traffic
By: Dr. Roberto A. Bonomi
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    2007-01-05

    Table of Contents:
  • Why should you care about return traffic
  • If you sell...
  • Remind people to...
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    Why should you care about return traffic


    (Page 1 of 4 )

    The secret of a home business web site's success is the traffic to your web site..

    And all you have to do is to attract as many new visitors as possible. Right?

    Wrong!

    A site cannot become truly popular unless it appeals the new users so much, that they decide to come back again and again, this is what I call return traffic .

    I'm sure you have favorite places in the web where you stop by every now and then to get the information and entertainment. We all have, and we are part of their return traffic. So one of your important goals as a webmaster is to make your business site such a place, that you start receiving return traffic.

    If you succeed in building your return traffic so, you can be sure that your advertising revenues will be higher, and more products you will sell.

    WHY IS RETURN TRAFFIC IMPORTANT?

    Everybody in business knows that it takes more than one contact to make a sale. The more times people are exposed to your message, the more they tend to believe in it.

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