Web 2.0: are We Bowing to a False Messiah?
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Are you absolutely beside yourself – giddy with delight because Web 2.0 has finally arrived to help you sell more, sell faster, make you richer, smarter, sexier, and lower your triglyceride levels?
Whoops, I’m sorry... do you even know what Web 2.0 is?
Web 2.0, in a nut shell, is the latest evolution in the online experience. The World Wide Web is now... ready... here it is: a tad more interactive, technologically speaking.
Where does Web 1.0 end and Web 2.0 begin? Beats the heck out of me! I’m basically your average techno-phobe – the proverbial anti-Geek, if you will.
Nevertheless, Web 2.0 typically refers to an assortment of internet-based communication tools and services – such as social networking sites, wikis, and “new and improved” chat functionalities.
Writing a book review on Amazon.com is apparently considered Web 1.0 technology.
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