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WEB DEVELOPMENT

Strategic Linking
By: Steve Gillman
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    2007-04-05

    Table of Contents:
  • Strategic Linking
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    Strategic Linking


    (Page 1 of 5 )

    Strategic linking is more than just getting as many links coming into your website as possible.This can be a good start, but the "quality" of those links matter. It also matters what the "anchor text" of the link says.

    Your incoming links do two basic things for you. First, they bring direct traffic from the sites where they are located. Second, they help optimize a website and get it found more often in the search engines.

    Strategic Linking For Direct Traffic

    Anywhere you put a link up, there is a chance that people will click on it and visit your site. Of course the odds are increased if there is more traffic where that link is, so you want to get your links on high-traffic sites as much as possible. For example, when you submit your articles to article directories, you want to start with those that are well used. When you exchange links, you want to do so with high-traffic sites if possible.

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