Mint Review - Using Mint
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What kind of a web browser will I need to be able to view my results?
Good news on that front. Mint is compatible with most modern browsers. Provided of course, that they have compatibility with (and support for) cookies, transparent PNGs, DOM scripting with XML, HTTP request and CSS2. This covers all of the current versions of the three major browsers: Firefox, Safari, and Internet Explorer as well as Opera.
It is worth noting that this does not include Internet Explorer for Mac. Then again, considering the size of the Apple community that uses Internet Explorer, that will not present much of a problem. So, at least we are all clear on the browser front. Unless of course, you happen to be in serious need of an upgrade, or just in love with a more obscure browser.
How user friendly is the interface? Is this something that I could give my bosses direct access to view, or do I need to interpret it for them?
The user interface is actually quite clean. Provided that your boss is not completely inept with technology, it should be okay to let them view the reports directly without any need for summary or further analysis. (Note: you will have to asses your bosses' technical competency on your own. Sorry!)
What kind of features does the Mint analytics tool come with for reporting?
Some of the more notable features in the reporting for this piece of software include:
- A breakdown of the visits you receive on the site by specific time periods such as day, week, month or year for specific metrics like total page views and unique visitors.
- Referral sorting that is broken down by both the newest and repeat referrers.
- The ability to search through your referrals by search engine. This feature can be great if you are looking to target your advertising.
- The ability to flag specific pages of content and review only that data.
- The ability to find out what browsers your users are on, and what kind of plug-ins they have.
- The ability to expand the functions of Mint with Pepper.
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