Four Critical Web Design Rules - Lower Page Weight...
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4. Lower Page Weight is Better
Page weight is the total size of a page on your site in bytes - code, text and images. Your site's page weight makes a big difference to your viewers. Lighter page weight is better for your readers because the page will download faster. The faster a page downloads, the faster they will get to the content.
What is Means to be Light
No large images. (unless the site's purpose is to showcase images, art or photos)
Fewer images are better.
Optimize images for the web at no more than 72 dpi
Use as small an image dimension as possible for the given design.
Use a table td bgcolor attribute or a background-color style attribute for solid color backgrounds.
Make gradients horizontal or vertical (not diagonal) so that you can use a small image ""strip"" and repeat it.
How ""Heavy"" Should a Web Page be?
Certain studies show that 64K is a good maximum webpage size. 64K is a maximum, however it is still, in my opinion, really big! The smaller the page, the better. 25K is good, 15K is even better. There is a balance between design and function. It is a good idea to focus more on function.
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