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Enticing and Testing Your Highly Targeted Traffic
By: James M. Lowe
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    Table of Contents:
  • Enticing and Testing Your Highly Targeted Traffic
  • Always think...
  • If you follow...
  • If the navigation...
  • This may sound...
  • While checking out...
  • Are you following...

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    Enticing and Testing Your Highly Targeted Traffic - This may sound...

    (Page 5 of 7 )

    This may sound obvious but most online marketers never learn this important point. That is why most of them fail.

    Putting your Web traffic marketing and promotion campaign on autopilot, as much as possible, successfully grows your Internet home business. Always check back on and test your marketing campaigns though, lest the competition sneak up on you, and they always will, to take your profits away.
    When always testing your site, prior to launching marketing promotions, an incredible percentage of entrepreneurs do not know how to test and what to test.

    My philosophy and experience says to test everything. The basics to look at are ordering processes, the sales copy, e-mail offers and all site navigation.

    The ordering process, or map, should be designed assuming that consumers who buy from you have never done so online before. Have you ever forgotten about ordering products online because the navigation and process were impossible to understand? I have many times.

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