Big Opportunities in Online Video
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Don't look now, but there are 1,300+ Internet Protocol TV (IPTV) channels available free of charge on the Internet.
And to think that back in the 1980s some thought cable TV was content overload, with its forty some-odd channels (plus cursing). But IPTV isn't merely a vast choice of content broadcast online; its offerings are richly featured with user options for viewers and the content is largely tailored by a demand as finite as the niche-friendly Internet allows. A confluence of factors, mostly due to Internet based technology, has created tempting opportunities for online advertisers. This bodes well for all involved in the interactive niche, from advertising agencies like ICMediaDirect.com to search marketers of all sizes and even freelance professionals. Let's take a closer look.
The convergence that IPTV represents, where television meets the PC, owes much to the explosion of broadband capability that's well on its way to becoming the standard, as opposed to a luxury.
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